Wednesday, December 5, 2012

Advantages Of Having A Company Logo

By Anne Jackaman


When establishing a company, in Singapore, being quickly recognised is of the utmost significance. For companies that are just starting up, it is a necessity. This is effortlessly done with the use of a company logo. The logo represents the business enterprise in a way that is easy to identify for the targeted market. The logo should be clearly visible in the company's main building, in the brochure design, the letterheads, basically everything that the company has. But is a company logo important when registering your start-up company in Singapore?

Logo For Companies Is Not A Requirement

A quick look at the various things that Singapore law demands when registering a new company, having a company logo is not expressly stated. What it requires on the other hand is a unique name, that is, a name that other businesses are not already utilising. Not having a duplicate company name is required to the extent that before a name is permitted, it has to be cross-checked with all registered names in Singapore, just to make sure there isn't any duplication. Additional requirements include the names of the shareholders, the administrators, brief description of the company's active ties, among others.

The Relevance Of Having A Business Logo

Apart from the apparent that the business logo makes the business enterprise familiar, a registered logo offers a certain level of protection for the company - defense in terms of company name, services or products copying.

For those who do not know, a duly registered logo gives a number of benefits to the company proprietor. One, it ensures the business' product and services an authentic ownership. Second, it gives the company the right to pursue legal complaints to those who are utilising the logo for illegal purposes, like in cases of fake products. Finally, it provides the target market the correct notion of product authenticity.

Although not required, having a business logo is quite important for company registration and Company Incorporation. Therefore, to register company in Singapore, take the time to make one. It's prudent to make several variations of your symbol, as Singapore law prohibits the use of a emblem that is very similar to a emblem that is already registered. If you are not confident enough that you can produce your own, seek the professional help of graphic artists who are definitely the best in this craft.




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