Friday, September 12, 2014

Facebook Now Adds The Ablity To Advertise Events In The News Feed

By Bilal Syed


FaceBook is one of the world's largest social media platforms and its growth will not be stopping any time soon. This is great news for those who run and promote events. After all, they are able to gain access to a wide range of people who are ready to attend after getting an invite. This sounds like a great idea, but it wasn't possible for them to do until recently. FaceBook has changed its features around to accommodate those who promote the events and want to gain access to people who can attend and enjoy the events.

The biggest issue with events is that people miss the notification for them or they don't check which events they have been invited to. They miss out on something because they did not think to check into it. This is hard because people depend on event RSVPs for a head count.

If you're new to Facebook marketing, we're telling you that you should use Facebook ads right now because most people spend more time on this social media network than on any other website on the planet. When people are logged on to Facebook, they usually look at the news feeds to check out the latest updates from their friends.

Whenever they pop onto FaceBook, they are going straight to the news feed and this is great real estate for event organizers. With the ability to now market the events throughout the news feed, it is a great chance to get more people to show up and know about what is happening in town.

They have also recently updated the events page to make it easier to follow. You can now find any events you are a part of as well as the invites you still need to look at. It is also easier to delete an event without having to publicly decline it. Sometimes people get invited to events that they have nothing to do with. This happens when people invite everyone to their event or everyone from their group. This is hard because they do want to get the event out there but might end up with a lot of people who ignore it.

Event pages have been redesigned too. Individual Facebook users now have access to a personal event page that highlights upcoming events, and will also prominently showcase suggested events. These events include not just ones that they have been invited to, but also events that they may be interested in. Recommendations are based on the pages that users like, their location, and even the day of the week.




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